Watch an event cross over.
Each page below is a working test site with an analytics tool and Optimizely Web both installed. Fire an event on the left; the right pane shows the Optimizely event it became and the full payload that was pushed. Everything runs in your browser — no account, no key, nothing leaves the page.
/demo/integrationsAmplitude events into Optimizely Web
Fire an Amplitude event and watch the Optimizely custom event it becomes — the allowlist, the revenue conversion to integer cents, and the full push payload.
Trigger Amplitude event
Shopify events into Optimizely Web
Fire a Shopify Web Pixels API event and watch the Optimizely custom event it becomes — the allowlist, the revenue conversion to integer cents, and the full push payload.
Trigger Shopify event
WordPress dataLayer events into Optimizely Web
Fire a WooCommerce or WPForms dataLayer event and watch the Optimizely custom event it becomes — including the nested and flat shapes arriving through one map.
Trigger WordPress event
Webflow form submissions into Optimizely Web
Submit a Webflow form and watch the Optimizely custom event it becomes — with the allowlist keyed by the form name a designer controls.
Trigger Webflow event
HubSpot behavioral events into Optimizely Web
Fire a HubSpot custom behavioral event and watch the Optimizely custom event it becomes — portal-prefixed names, revenue in integer cents, and the full push payload.
Trigger HubSpot event
Marketo form submissions into Optimizely Web
Submit a Marketo Engage form and watch the Optimizely custom event it becomes — with the allowlist keyed by form id, which is what a cloned form quietly changes.
Trigger Marketo event
Klaviyo track events into Optimizely Web
Fire a Klaviyo onsite track event and watch the Optimizely custom event it becomes — including the highest-volume event, deliberately dropped.
Trigger Klaviyo event
Adobe Commerce events into Optimizely Web
Fire an Adobe Client Data Layer event and watch the Optimizely custom event it becomes — the allowlist, the revenue conversion to integer cents, and the full push payload.
Trigger Adobe Commerce event