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Forward Google Analytics 4 Events to Feature Experimentation

November 8, 2024October 14, 2024 by David
GA4 to Optimizely FX

You have events in GA4 and you’d like to forward them to Optimizely Feature Experimentation?

You’ve come to the right place.

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Send Google Analytics 4 Events to Optimizely Web

October 12, 2024February 18, 2024 by David

Don’t want to redo your event tracking just for Optimizely? Leverage your existence GA4 events automatically.

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Cookie Consent: Integrate Optimizely Web with OneTrust

March 3, 2025November 11, 2022 by David
OneTrust Integration

OneTrust and Optimizely can be integrated in just a few steps – find out how.

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Experiencing a Google Analytics data discrepancy with Optimizely? Here’s how you can fix it

February 25, 2024November 4, 2022 by David
Optimizely Google Analytics 4 Data Discrepancies

You’ve just ran an experiment, and Optimizely shows more unique users than GA? Find out how you can fix it.

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Send Events from Optimizely Full Stack to Optimizely Web

October 28, 2022October 27, 2022 by David
Events FS to Web

Want to run experiments in Web and Full Stack that use the same event? In this article, we see exactly how to do it.

Categories Integrations Tags Optimizely Full Stack, Optimizely Web Leave a comment

Forward Google Analytics Universal events to Optimizely Web

February 18, 2024October 26, 2022 by David
GA to Optimizely

If you already have GA implemented and want to mirror GA events to Optimizely, we’ll find out how.

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Recent Posts

  • Overriding Variation Assignments in Optimizely: Complete Guide for Web and Feature Experimentation
  • Event Properties vs User Attributes in Optimizely: Essential Guide for Data Collection
  • Optimizely Data Results Page: Gotchas and Edge Cases Every Experimenter Should Know
  • Forward Google Analytics 4 Events to Feature Experimentation
  • How to Set Up Cross Product Events in Optimizely Experimentation (step-by-step)

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